The Air Jordan 4, Michael Jordan's legacy
Initially launched in 1989 with the White Cement, Black Cement, Fire Red and Military Blue, the Air Jordan 4 was designed by Tinker Hatfield. The Air Jordan 3 successor sneakers were designed to meet Michael Jordan's high standards on the court. The AJ4 stood out for its lightness and refined profile, while retaining iconic elements such as the visible Air unit or the Nike Air branding on the heel. It has also been captured in iconic basketball moments, such as Michael Jordan's "The Shot" in the 1989 playoffs. Like the AJ1s, the 4s have always held an really good reputation in the sneaker culture.
Collaborations and limited editions: from Air Jordan 4 Off-White to Military Black
Through multiple collaborations, Travis Scott, Levi's and Off-White have had the opportunity to give their own interpretation of the AJ4. These partnerships first expanded the range and popularized the original 1989 shoe. Since then, the AJ4 has offered a wide variety of styles and colors. Recent releases on the Nike calendar include the Air Jordan 4 Retro Thunder, the Red Cement, the SB Pine Green in collaboration with Nike SB, and many others.